Google Ads Experts in Melbourne
Google Ads Agency Australia: Search Traffic Success
Attract your ideal clients with our proven SEM strategies.
- We Employ Highly Effective Google Ads Strategies
- We Work on Maximising Conversions, Getting You the Best ROI
- We Deliver Tangible Business Outcomes
Get Your Business Noticed With Google Ads
Drive targeted traffic to your site
Capture ready-to-buy traffic on Google, and turn their searches into leads and sales. Search ad campaigns are easy to set up and offer an average ROI of 200%.
Unlock Your Google Ads' Full Potential
Optimise ad performance across multiple platforms using the power of Google machine learning algorithms.
Stop Your Target Audience Mid-Scroll
Capture attention beyond search results with visually striking Google ads that pop up in different websites.
Show Ready-To-Buy Customers What's In Stock
Make your products stand out to interested buyers, using a combination of visual appeal, strategic placement and detailed product information.
Bring Your Brand Story To Life
- Speak to target audiences by turning your brand message into an engaging story on the largest video-sharing platform in the world.
EOS Footwear
Women's Footwear Brand
The Challenge: EOS Footwear sought our expertise to scale their growth while effectively communicating their unique selling proposition.
The Strategy: We conducted a granular analysis of keyword performance of their products, eliminating underperforming keywords and scaling bids on high-converting, cost-effective keywords. This targeted approach maximised visibility for less competitive, yet highly relevant search queries.
- Refining and targeting keywords with high intent
- Building relevant and high-converting product pages
- Creating remarketing campaigns to retarget warm audiences
Pinnacle Customs
Lead Generation for car detailing services
The Challenge: Pinnacle Customs wanted to be known as a top-tier provider of car detailing services in their local area
The Strategy: We devised a robust SEO plan focusing on hyper localised keywords and local ad campaigns designed to attract and convert leads at the best possible cost. Our approach transformed Pinnacle Customs into the go-to detailer within their local area.
- Attracted qualified leads with local search terms for their service
- Build a steady inflow of daily qualified organic leads
- Attained exceptionally low lead acquisition costs with ads
Heydoodle
eCommerce AOV Growth
The Challenge: HeyDoodle created an amazing reusable colouring book which did very well in the Australian market but had difficulty in scaling their Ecommerce’s revenue and traffic growth.
The Strategy: By working on getting higher quality traffic from search, average order values naturally increased. We ramped up the advertising and they have since seen over 383% revenue growth and have successfully expanded into international markets.
- Creating campaigns to attract the right type of buyers for their products
- Working on nurturing existing customers
- Retargeting audiences across Google Display Network & YouTube
Checkhero
Rental Safety Compliance Market Leader
The Challenge: CheckHero is a one-stop safety compliance check that aids landlords’ property managers and developers. As a newcomer in the Australian market, CheckHero had difficulties establishing a strong online presence from their website.
The Strategy: To tackle this problem, SearchTraffic collaborated with CheckHero to provide a carefully curated solution of SEO and SEM management to drive large incremental growth. Search Traffic successfully used SEO strategies to build a more impactful website which allowed CheckHero to generate high quality leads, consistent revenue growth, and increased website traffic.
They’re now the leader in the compliance check space in property management. Here was our initial approach:
- PPC Campaigns to attract highly qualified leads in the compliance space
- Utilizing the top performing keywords, SEO Campaigns were created to attract more users organically
- Retargeting campaigns to win back usershad difficulties establishing a strong online presence from their website
Cowper residences
Real Estate Lead Generation
The Challenge: Cowper Residences secured a valuable piece of real estate in Footscray and needed to generate leads for the sale of 400+ off-the-plan apartments and townhomes.
The Strategy: SearchTraffic crafted specialized campaigns across Google Ads, Facebook, Domain, and REA, tailored to each product type: 1-bedroom, 2-bedroom, and 3-bedroom apartments, SOHOs, and Townhouses. This strategic approach not only heightened lead generation but also earned them the prestigious REA Best Marketing Campaign Award.
- Researching highly qualified real estate keywords
- Building out relevant campaigns targeting local area audiences
- Creating Google Ads Campaign to target warm audiences
Our Most Recent Results
Talk is cheap. So we let our numbers speak for themselves.
Client | Tracked Sales | R.O.A.S. | Time Span |
---|---|---|---|
Women’s Comfort Shoes Brand | 223% | 90% | 24 months |
Reusable Colouring Books | 303% | 55% | 12 months |
Gel Nail Stickers | 359% | 61% | 16 months |
Automotive Products | 781% | 33% | 51 months |
Women’s Designer Footwear | 292% | 82% | 28 months |
Lead Generation
Client | Tracked Leads | Cost Per Lead | Time Span |
---|---|---|---|
Hot Water Installation | 282% | 80% | 31 months |
Telecommunication Services | 262% | 59% | 22 months |
Dentists | 102% | 61% | 11 months |
Online Medical GP | 379% | 33% | 28 months |
Safety Compliance – Real Estate | 880% | 27% | 21 months |
Our Clients
Why do clients choose Search Traffic time and time again?
For starters, we do things a little differently
Unmatched Quality
We have a select group of only 50 clients. We don't take anything more than that. This deliberate cap allows us to guarantee the highest standards in our campaigns. Every client we have receives dedicated focus that they rightfully deserve.
We don't overpromise
We don’t make promises we can’t keep. Our approach is grounded in reality, starting with an audit to understand your business. From there, we tailor strategies that align with your KPIs and business goals.
We'll Speak Your Language
Whether you’re new to Google Ads or fluent in PPC, we communicate on your level. We spend time understanding your products and industry before we run any campaigns.
No lock-in contracts
You’re free to continue using our management service only if you love the results, not because a contract with minimum duration says you have to.
Straight talk only
We prioritize open and honest communication about what we can realistically achieve together. This ensures you have a clear understanding from the outset of how we can address and overcome your business challenges.
Direct Access to Experts
With large digital agencies, you may find yourself speaking to layers of junior account managers. With Search Traffic, you have direct access to experienced specialists who grow businesses. Making us the perfect partner for a hands-on service.
Committed to Growth
We are relentless at optimising and cutting wasted ad spend, ensuring your campaign grows at a sustainable rate. We cut on average 30% of wasted ad spend (within 30 days) for every new client who joins us.
Unique Tailored Strategies
Every strategy we employ is customised to your target audience. Our team spends time studying your value proposition to ensure we tailor all the messaging to your target market desires and needs.
Numbers like you wouldn't believe
How We Get Quality Search Traffic for Businesses
By conducting in-depth research into your industry, competitors, and customers, we’re able to develop customised strategies that target the right audience, with the right message, at the right time.
This means that we’re not just driving traffic to your website –we’re attracting the ideal clients who are most likely to be interested in your products or services and convert into paying customers.
Search Traffic Success
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Proven Strategy for Growth
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High Quality Competitive Analysis
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Long-Term, Sustainable Results
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Direct & Personal Client Relationships
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High Client Retention Rate
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Flexibility & Customization
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Cost-Effective Solutions
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Rapid Response & Turnaround
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Search marketing specialists
Freelancers / Fiverr / Upwork
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Proven Strategy for Growth
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High Quality Competitive Analysis
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Long-Term, Sustainable Results
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Direct & Personal Client Relationships
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High Client Retention Rate
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Flexibility & Customization
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Cost-Effective Solutions
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Rapid Response & Turnaround
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Diverse Range Digital Marketing Services
Other Agencies
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Proven Strategy for Growth
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High Quality Competitive Analysis
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Long-Term, Sustainable Results
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Direct & Personal Client Relationships
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High Client Retention Rate
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Flexibility & Customization
-
Cost-Effective Solutions
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Rapid Response & Turnaround
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Diverse Range Digital Marketing Services
Why Running Ads Yourself is a bad idea
Google Ads Can be Costly
Without the right strategy, Google Ads can quickly burn through your budget. Poor targeting and bidding can lead to wasted clicks and low ROI.
Frequent Google updates
Google frequently updates its algorithms, which can unexpectedly affect campaign performance and throw off your strategy.
You're wasting precious time
Success with Google Ads requires ongoing testing and optimization. Without expertise, you risk wasting money before finding the right setup.
Results aren't guaranteed
Without experience, your campaigns may underperform, making it hard to reach your goals and maximize your ad spend.
Our Expertise
Specialisation
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We Promote What You Want to Promote We don’t just throw ads into the void. Our SEM strategy is crafted specifically for the products or services you want to highlight. We select targeted, high-intent keywords, ensuring that your ads reach the right audience at the right time, maximizing the potential for conversions with every click.
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We're Search Experts too We understand the power of both paid and organic search. While Google Ads offer you instant visibility and immediate traffic, organic SEO strengthens your long-term presence. Together, paid search and SEO work in harmony, providing a comprehensive SEM strategy that covers all your needs.
Why Us?
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We Build Partnerships That Last Unlike other SEM agencies that face high client turnover, we focus on delivering consistent, measurable results that make our clients want to stay. Our tailored SEM campaigns foster growth, and the lasting relationships we build are the best proof that our strategies deliver.
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We Are Transparent About Our Results We believe in transparency and track every key metric in your SEM campaigns. With our tailored monthly reports, you’ll see exactly how your paid ads are performing, from impressions to conversions. We focus on the metrics that matter most to you, giving you clear insights into the effectiveness of your SEM efforts.
Ready for your ads to work smarter?
If your Google Ad campaigns are more miss than hit, it’s time for a change. But first, we need to know where your campaigns are at.
We’ll start with a campaign audit to see exactly how we can help. If you’re ready for your investment to truly pay off and bring in the traffic your business deserves, we should definitely talk.
A Google Ads Agency Account is a specialized account type that enables marketing and advertising agencies to oversee multiple Google Ads accounts through a unified platform. This encompasses managing various accounts for multiple clients or handling multiple campaigns for a single client.
The cost of hiring a Google Ads Agency generally falls within the range of $500 to $5,000 per month. The exact fee varies based on factors like the campaign’s advertising budget, campaign complexity, and the scope of services required.
Google Ads can yield significant benefits for small businesses, provided there’s a well-defined strategy targeting relevant keywords, audiences, and locations. The platform’s effectiveness lies in its capability to connect advertisers with individuals worldwide who are actively searching online for the services offered by the business.
Opting for a Google Ads agency often presents a cost-effective alternative compared to employing a full-time team or agency. You pay solely for required services, alleviating concerns about additional costs like benefits, training, or equipment.
The choice between Google Ads and SEO depends on your objectives. Opt for PPC ads if your aim is immediate traffic generation. For long-term online prominence, SEO is the optimal route. Alternatively, pursuing a combined strategy of both SEO and PPC can yield a comprehensive and balanced approach.
A reliable agency should provide regular reports detailing key metrics, performance insights, and areas for improvement in your Google Ads campaigns.