Maximizing ROI with PPC Management: Search Traffic Success

Higher Sales, more profit

Grow Your Businesses with PPC Management

PPC Management is a powerful tool for businesses looking to increase their online visibility and drive more conversions. Our team of experts can help you identify the right PPC strategy and optimize your campaigns to increase sales and acquire customers profitably. 

By acquiring customers cost-effectively, you can not only achieve short-term success but also secure long-term profitability. 

Let us take your business to the next level with our comprehensive PPC management services.

Revenue & Growth Strategy

We start with a deep understanding of your business and competition. Through strategic analysis, we optimize your offerings and generate successful results.

Maximize Your Conversions

Don't let potential sales slip through the cracks. We optimize your Google feed, giving you an edge over the competition and increasing your revenue.

Why Google shopping?

Better Visibility, Increased Sales

Are you looking for a way to drive more traffic to your ecommerce store and increase your sales?

Our commitment to helping you achieve your ecommerce goals goes beyond surface-level optimizations. We take the time to deeply understand your business, leveraging our expertise to develop a customized strategy that fits your unique needs. 

We employ a transparent approach to optimisation, which means that you’ll always know what we’re doing and why, with no hidden agendas or secret tactics. 

Whether you’re looking to 

  • drive more traffic to your site
  • increase your conversion rates
  • improve your customer lifetime value

We’re here to help you achieve your ecommerce goals

A successful Google Shopping campaign requires a well-optimized product feed.

We’ll comb through your product feed with a fine-toothed comb, identifying areas for improvement and making sure that everything is set up for maximum performance.

No more guessing. With Revenue Tracking, you’ll be able to track every ad click and attribute revenue correctly.

We use different types of attribution, depending on the nature of your business, to ensure that you have a clear understanding of how your ads are performing.

Google Analytics Tracking  provides a more detailed understanding of your traffic sources and gives you a full picture of how visitors interact with your site.

With this information, we can help you optimize your campaigns and improve your conversion rates.

Since Google Shopping doesn’t use keywords, we’ll help you segment your product feed into categories. This allows Google to fully understand what your products are about, to ensure you’re paying for the most relevant clicks. Segmenting products is one of the best ways to do that. 

By segmenting, it also allows us to push your more profitable categories and control spend and budget to achieve optimal ROI.

We’ll take the guesswork out of customer acquisition costs (CAC), average order value (AOV), and customer lifetime value (CLV), monitoring each metric to ensure that you’re getting the most out of your campaigns.

Improving these metrics over time is what will contribute to ongoing growth. 

By focusing on these key areas, we can help you attract more customers at an optimal cost, increase your average cart value per order, and improve your customer lifetime value.

With our expert guidance, you can rest assured that you’re making the most of your Google Shopping campaigns and reaching your ideal audience. 


Case Studies

our approach

Google Shopping management for Your Store

The metrics that matter – Grow your sales online with Google Shopping. 


Customer Acquisition Costs (CAC)

30% is the average reduction we see in CAC (in 3 months) from the day we manage it. Reduce your customer acquisition cost with our expert management of Google Ads and Shopping campaigns.

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Average Order Value (AOV)

28% is the average increase in AOV we achieve in a 12 month span. Boost your average order value with data-driven insights, including order bumps, bundling, and upselling, expertly identified by our team.

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Customer Lifetime Value (CLV)

We grew customer lifetime value, on average across all industries we have grown CLV by over 55% in an 12 month period. Increase your CLV with referral programs, personalised campaigns, and full funnel content marketing.

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Conversion Rate

68% is the average increase in conversion rate on all Google Shopping campaigns we manage (within a 12 month period), through a suite of optimisation activities like revamping abandon cart sequences or improving product landing pages.

We make your life better

Let Our Hands-on Experts Manage Your Google Shopping Campaigns For You


Managing Google Shopping campaigns can be a time-consuming and complicated process, but with our expert guidance, you can leave the heavy lifting to us. We’ll keep things simple and transparent, allowing you to stay on top of the process while focusing on what’s most important to you. Our comprehensive service includes:

  • Uploading your products to Google Merchant Center
  • Optimizing your products and overall campaign to gain the visibility that matters most
  • Ensuring that your tracking is accurate (wrong analytics = wrong decision making = disastrous results!)
  • Getting quality customers and increasing overall sales
  • Using advanced analytics and metrics to review performance and make modifications that will further improve your results
  • Providing clear and concise reports on how your campaigns are performing


With our Google Shopping management service, you’ll see improved results and increased sales, without having to spend your valuable time managing complicated campaigns.

Accurate Decisions

Our team of experts uses data and analytics to identify key insights that help you make informed decisions on how to optimize your Google Shopping campaigns.


We provide end-to-end management of your campaigns, from strategy development and product feed optimization to ad creation and performance monitoring.

Growth Mindset

Embrace a growth mindset with our continuous optimization and improvement of your ads. We have a relentless focus on achieving sustainable growth for your business.

Strategic Approach

We take a comprehensive view of your business goals and target audience to develop a tailored approach. Stand out in a crowded marketplace.


What Our clients say?

PPC stands for “pay-per-click.” In this internet marketing model, advertisers pay a fee each time their ad is clicked. Essentially, it’s a method of paying to attract visitors to a website.

PPC management involves analyzing and enhancing PPC ads by scrutinizing data, recognizing patterns, and refining ads. It also entails devising a paid search strategy, budget management, establishing ad groups and keywords, and implementing bidding strategies.

A proficient PPC manager possesses an in-depth grasp of the client’s business, comprehending industry dynamics, competitors, budget constraints, key performance indicators (KPIs), and objectives. This profound understanding enables them to identify potential opportunities and challenges.

In the context of lean management, Production Planning and Control (PPC) is crucial for manufacturing facilities aiming to uphold a competitive edge in the market.

Conversion rate stands as a crucial key performance indicator (KPI) to track in any PPC campaign. Enhancing this rate can significantly boost Return on Investment (ROI) and amplify the potential of your campaigns.

Key PPC skills encompass:

  1. Keyword Research: Identifying relevant keywords for effective targeting.
  2. Ad Copywriting: Crafting compelling and relevant ad content.
  3. Bid Management: Optimizing bids for maximum ROI.
  4. Analytics: Analyzing data to track and improve campaign performance.
  5. A/B Testing: Experimenting with variations to enhance ad effectiveness.
  6. Budget Management: Efficiently allocating and managing ad budgets.
  7. Understanding Algorithms: Grasping search engine and ad platform algorithms.
  8. Competitor Analysis: Assessing competitors’ strategies for insights.
  9. Conversion Optimization: Enhancing landing pages and CTAs for better conversion rates.
  10. Digital Marketing Acumen: Understanding broader digital marketing concepts.

For beginners, PPC, or pay-per-click, is a type of online advertising known as search engine marketing (SEM). It’s the fastest way to make your business visible above organic search results. In simple terms, you bid to have your business show up when people search for certain terms (called keywords).

Keywords in PPC campaigns are specific terms or phrases that users enter into search engines to find information, products, or services. These keywords play a pivotal role in determining when your ads are displayed to users searching for related content.

Crafting a successful PPC campaign involves following these steps:

  1. Define Your Goals: Clearly outline your campaign objectives, considering available resources and the right platforms to achieve them effectively.

  2. Audience Targeting: Identify and segment your target audience based on demographics, interests, and behaviours to ensure precise targeting.

  3. Landing Page Optimization: Optimize your landing pages for a seamless user experience, ensuring they align with the ad’s messaging and encourage conversions.

  4. Ad Creation: Develop compelling and relevant ad content that resonates with your audience, using attention-grabbing headlines and persuasive copy.

  5. Analysis and Optimization: Continuously monitor campaign performance, analyze data, and make necessary adjustments to optimize your strategy for improved results.

PPC advertising holds significance in various ways:

  1. Immediate Results: PPC provides swift visibility on search engines, complementing longer-term SEO efforts by delivering instant traffic and results.

  2. Enhanced Brand Awareness: Well-crafted PPC ads can elevate brand awareness by a substantial 80%, effectively increasing your brand’s visibility.

  3. High Click-Through Rates: Paid advertisements can attract a considerable 65% of customers who click through, highlighting the effectiveness of targeted ad campaigns.