Google Ads Experts in Melbourne
Google Ads Agency Melbourne: Get Targeted Search Traffic
- We Employ Highly Effective Ad Strategies
- Our Team is Google Ads Certified
- We Work on Maximising Conversions, Getting You the Best ROI
- We Deliver Tangible Business Outcomes
Get Your Business Noticed With Google Ads
Discover The Words Your Audience Uses
Optimise your site with the right keywords to capture the attention of users actively searching for what you offer.
Create Content That Captures And Converts
Deliver value through high-quality, relevant content that not only ranks well on search engines, but also engages and educates your audience.
Build bridges to your site
Curate high-quality backlinks from reputable sites to boost your website’s authority. This not only improves your rankings but also directs high-value traffic to your site.
Dominate your local market
Turn your business into a local hotspot. Connect with customers in your area using local SEO tactics.
Make your site mobile-friendly for on-the-go users
- Ensure your website delivers a flawless experience on mobile devices, in line with Google's mobile-first indexing.
EOS Footwear
Women's Footwear Brand
The Challenge: EOS Footwear sought our expertise to scale their growth while effectively communicating their unique selling proposition.
The Strategy: We conducted a granular analysis of keyword performance of their products, eliminating underperforming keywords and scaling bids on high-converting, cost-effective keywords. This targeted approach maximised visibility for less competitive, yet highly relevant search queries.
- Refining and targeting keywords with high intent
- Building relevant and high-converting product pages
- Creating remarketing campaigns to retarget warm audiences
Pinnacle Customs
Lead Generation for car detailing services
The Challenge: Pinnacle Customs wanted to be known as a top-tier provider of car detailing services in their local area
The Strategy: We devised a robust SEO plan focusing on hyper localised keywords and local ad campaigns designed to attract and convert leads at the best possible cost. Our approach transformed Pinnacle Customs into the go-to detailer within their local area.
- Attracted qualified leads with local search terms for their service
- Build a steady inflow of daily qualified organic leads
- Attained exceptionally low lead acquisition costs with ads
Heydoodle
eCommerce AOV Growth
The Challenge: HeyDoodle created an amazing reusable colouring book which did very well in the Australian market but had difficulty in scaling their Ecommerce’s revenue and traffic growth.
The Strategy: By working on getting higher quality traffic from search, average order values naturally increased. We ramped up the advertising and they have since seen over 383% revenue growth and have successfully expanded into international markets.
- Creating campaigns to attract the right type of buyers for their products
- Working on nurturing existing customers
- Retargeting audiences across Google Display Network & YouTube
Checkhero
Rental Safety Compliance Market Leader
The Challenge: CheckHero is a one-stop safety compliance check that aids landlords’ property managers and developers. As a newcomer in the Australian market, CheckHero had difficulties establishing a strong online presence from their website.
The Strategy: To tackle this problem, SearchTraffic collaborated with CheckHero to provide a carefully curated solution of SEO and SEM management to drive large incremental growth. Search Traffic successfully used SEO strategies to build a more impactful website which allowed CheckHero to generate high quality leads, consistent revenue growth, and increased website traffic.
They’re now the leader in the compliance check space in property management. Here was our initial approach:
- PPC Campaigns to attract highly qualified leads in the compliance space
- Utilizing the top performing keywords, SEO Campaigns were created to attract more users organically
- Retargeting campaigns to win back usershad difficulties establishing a strong online presence from their website
Cowper residences
Real Estate Lead Generation
The Challenge: Cowper Residences secured a valuable piece of real estate in Footscray and needed to generate leads for the sale of 400+ off-the-plan apartments and townhomes.
The Strategy: SearchTraffic crafted specialized campaigns across Google Ads, Facebook, Domain, and REA, tailored to each product type: 1-bedroom, 2-bedroom, and 3-bedroom apartments, SOHOs, and Townhouses. This strategic approach not only heightened lead generation but also earned them the prestigious REA Best Marketing Campaign Award.
- Researching highly qualified real estate keywords
- Building out relevant campaigns targeting local area audiences
- Creating Google Ads Campaign to target warm audiences
Our Most Recent Results
eCommerce
Client | Tracked Sales | R.O.A.S. | Time Span |
---|---|---|---|
Women’s Comfort Shoes Brand | 223% | 90% | 24 months |
Reusable Colouring Books | 303% | 55% | 12 months |
Gel Nail Stickers | 359% | 61% | 16 months |
Automotive Products | 781% | 33% | 51 months |
Women’s Designer Footwear | 292% | 82% | 28 months |
Lead Generation
Client | Tracked Leads | Cost Per Lead | Time Span |
---|---|---|---|
Hot Water Installation | 282% | 80% | 31 months |
Telecommunication Services | 262% | 59% | 22 months |
Dentists | 102% | 61% | 11 months |
Online Medical GP | 379% | 33% | 28 months |
Safety Compliance – Real Estate | 880% | 27% | 21 months |
Our Clients
Why do clients choose Search Traffic time and time again?
For starters, we do things a little differently
Unmatched Quality
We have a select group of only 50 clients. We don't take anything more than that. This deliberate cap allows us to guarantee the highest standards in our campaigns. Every client we have receives dedicated focus that they rightfully deserve.
We don't overpromise
We don’t make promises we can’t keep. Our approach is grounded in reality, starting with an audit to understand your business. From there, we tailor strategies that align with your KPIs and business goals.
We'll Speak Your Language
Whether you’re new to Google Ads or fluent in PPC, we communicate on your level. We spend time understanding your products and industry before we run any campaigns.
No lock-in contracts
You’re free to continue using our management service only if you love the results, not because a contract with minimum duration says you have to.
Straight talk only
We prioritize open and honest communication about what we can realistically achieve together. This ensures you have a clear understanding from the outset of how we can address and overcome your business challenges.
Direct Access to Experts
With large digital agencies, you may find yourself speaking to layers of junior account managers. With Search Traffic, you have direct access to experienced specialists who grow businesses. Making us the perfect partner for a hands-on service.
Committed to Growth
We are relentless at optimising and cutting wasted ad spend, ensuring your campaign grows at a sustainable rate. We cut on average 30% of wasted ad spend (within 30 days) for every new client who joins us.
Unique Tailored Strategies
Every strategy we employ is customised to your target audience. Our team spends time studying your value proposition to ensure we tailor all the messaging to your target market desires and needs.
Numbers like you wouldn't believe
How We Get Quality Search Traffic for Businesses
By conducting in-depth research into your industry, competitors, and customers, we’re able to develop customised strategies that target the right audience, with the right message, at the right time.
This means that we’re not just driving traffic to your website –we’re attracting the ideal clients who are most likely to be interested in your products or services and convert into paying customers.
Search Traffic Success
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Proven Strategy for Growth
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High Quality Competitive Analysis
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Long-Term, Sustainable Results
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Direct & Personal Client Relationships
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High Client Retention Rate
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Flexibility & Customization
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Cost-Effective Solutions
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Rapid Response & Turnaround
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Search marketing specialists
Freelancers / Fiverr / Upwork
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Proven Strategy for Growth
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High Quality Competitive Analysis
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Long-Term, Sustainable Results
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Direct & Personal Client Relationships
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High Client Retention Rate
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Flexibility & Customization
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Cost-Effective Solutions
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Rapid Response & Turnaround
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Diverse Range Digital Marketing Services
Other Agencies
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Proven Strategy for Growth
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High Quality Competitive Analysis
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Long-Term, Sustainable Results
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Direct & Personal Client Relationships
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High Client Retention Rate
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Flexibility & Customization
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Cost-Effective Solutions
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Rapid Response & Turnaround
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Diverse Range Digital Marketing Services
Why Running Ads Yourself is a bad idea
Hiring isn't cheap
Hiring a full-time employee will set you back about $55k a year. And that's before accounting for employee benefits, training, and tools.
PPC is hard
Running Google Ads requires operating complex settings and features. That can be overwhelming to anyone not specialised in digital advertising.
You're wasting precious time
As a business owner, your to-do list is already packed. Running your own ads will only add to the mountain.
Results aren't guaranteed
Without the right expertise, running your own ads is a gamble. And it's more likely than not you'll miss your targets.
Our Expertise
Specialisation
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Grow with Search Marketing We'll not only help your business reach more customers on Google, we'll reach the right customers. This means we'll research your market and target customer before running any ads.
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Automation Capabilities We're big on AI-driven tools and our team blends it in with hands-on management to drive efficiency. With our expertise, we also know when NOT to depend on AI, as a wrong setting can lead to a ad budget blowout.
Why Us?
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We Wear One Hat, And We Wear it Well Everyone on our team lives and breathes Google Ads. With a singular focus on Search marketing, our team has developed an exceptional capability to produce unparelled results.
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We Spend Time Understanding YOUR Business We believe there is no magic bullet to delivering great results. Our key to success is we dedicate time to comprehensively understand your products and services, ensuring our search marketing plan aligns perfectly with your business goals.
Ready for your ads to work smarter?
If your Google Ad campaigns are more miss than hit, it’s time for a change. But first, we need to know where your campaigns are at.
We’ll start with a campaign audit to see exactly how we can help. If you’re ready for your investment to truly pay off and bring in the traffic your business deserves, we should definitely talk.