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As a PPC agency with experience managing millions of dollars in ad spend, we know that running successful ad campaigns requires constant optimization and testing.  Conducting a thorough Google Ads audit is the first step in identifying areas for improvement and optimizing your campaigns for better results.  In this guide,

Table of Contents As a PPC agency in Australia, we help businesses improve their marketing strategies and get more traffic to their websites. One of the most important tools we use is Google Analytics. It’s a free tool that helps you track your website traffic and user behavior, so you

Are you tired of constantly cold calling or worrying about where the next lead will come from? As a busy business owner, lead generation can be a major pain point, but the good news is that there is a solution.  With Search Engine Marketing (SEM) using Google Ads, you can

Table of Contents Are you looking to drive traffic that converts? If so, you’ve likely come across Google Shopping.  But do you understand how it works and what you can do to optimize it and increase your Shopify store sales? What Is Google Shopping? Let’s start with the basics: Google

Table of Contents There’s nothing worse than taking time to carefully craft emails for your customers, only for them to end up collecting digital dust in SPAM folders. Sometimes just that unassuming phrase in your email could be what’s stopping them from being read.  Now, while it’s hard to identify